NBC, McDonald’s, Netflix, and State Farm all have a sound. Did you just sing it? Brands are discovering the power and flexibility of making sound on purpose. Let’s talk about it. Subscribe to the Sound In Marketing monthly newsletter today. http://eepurl.com/gDxl6b Let’s make this world of sound more intriguing, more unique, and more and more on brand.
Episodes
Monday Feb 03, 2020
Monday Feb 03, 2020
Today’s episode is about audio alchemy; audio archetypes, examples of companies and brands that are doing it right, and conversational AI and its potential. My guest today is Steve Keller, Sonic Strategy Director for Studio Resonate at Pandora.
Through fully understanding sound science and common attributes of language and communication, it is possible to communicate your brand intent and story in a clearer, more sincere, and more direct way than ever before.
Don’t miss part one of my interview with Steve Keller of Pandora released last week (ep. 29). You can also follow and subscribe to the Sound In Marketing Podcast on iTunes, Spotify, Google Play, iHeart Radio, Pandora, and Stitcher and don’t forget to share it with your friends.
For inquiries on producing and developing your own podcast or for inquiries on sonic branding and sonic branding consultation availabilities, you can find me at Dreamr Productions www.dreamrproductions.com, Linkedin and Facebook. You can also email me at jeanna@dreamrproductions.com.
Let’s make this world of sound more intriguing, more unique, and more and more on brand.
This episode was produced by Dreamr Productions and hosted, written, and edited by me, Jeanna Isham.
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